Recovery as the Growth Lever

24 Feb 2027
Main stage
Consumers are moving beyond fitness towards actively managing how well they recover, creating new opportunities across sleep, nervous-system regulation, recovery clubs and neuroperformance. This session explores where demand is heading, which emerging modalities have staying power, and how operators can turn recovery into a meaningful new revenue stream.
Speaker(s)
Dr. Rebecca Robbins
Dr. Rebecca Robbins, Professor of Medicine, Sleep & Circadian Medicine Expert  - Harvard Medical School
Alison Kirsten
Alison Kirsten, Director of Integrative Wellness - Rosewood Calistoga
Billy Malkovich
Billy Malkovich, President - VillaSport Athletic Club and Spa
John Lopos
John Lopos, CEO - National Sleep Foundation